THE EFFECT OF PRODUCT QUALITY AND PRICE ON PURCHASE DECISIONS IN SOURFELLY CUSTOM CAKERY, WEST JAKARTA. Journal of Business And Entrepreneurship, [S. l.], v. 8, n. 2, p. 26–38, 2020. Disponível em: https://ojs.sampoernauniversity.ac.id/index.php/JOBE/article/view/108.. Acesso em: 9 mar. 2025.