Ardiansyah, Imam , translator. “THE APPLICATION OF MENU ENGINEERING TECHNIQUE IN DETERMINING MARKETING STRATEGY AT THE DEN OF KALAHA RESTAURANT JAKARTA”. Journal of Business And Entrepreneurship, vol. 8, no. 1, Apr. 2020, pp. 18-39, https://ojs.sampoernauniversity.ac.id/index.php/JOBE/article/view/92.